In a recent poll, 90% of the business web sites were created specifically so
their customers and prospects could find their current contact information.

At first it would seem that is a considerable amount of effort for “just” a
phone number or a mailing address. But then when you consider the time and
money to establish a new address or phone number through the “established”
channels of communication (phone book, newspaper, etc.) it makes sense;
particularly when it is your money, your time, and your contact
information.

You probably do not need to be persuaded with the mounting statistics of the
influence of the internet in our everyday lives. If you don’t already have your
own business web site, it may only become a matter of time before you become
reliant upon one. The vast majority of you probably already have an email
address and that is a major first step.

Even the most basic of web sites will allow you and your business to
establish a “presence” within your local community. A web site consisting of
one page can contain your name, address, phone, fax, email, hours of operation,
services, specialties, staff, directions, testimonials, products, activities,
and images of your facility.

Virtually everything you need to “sell” yourself to a potential customer can
be found on your “home” page.

You have a head start with your web site if you are active within your
business and professional communities. Many business and civic organizations
have web sites and will include your business listing and a link to your own
web site. “Traffic” to their site can find their way to your site.

By offering reciprocal links to favored veterinarians and pet stores you
increase your business exposure to a qualified audience.

So how do you get started if you do not have your own web site? There are a
number of web sites dedicated to supporting the first time web shopper. I came
across one, HOSTING REVIEW which can be found at www.hosting-review.com. This
site offers an up to date review of web hosting companies in their February
“issue.”

What makes this site most interesting is the in-depth review of the top 10
web hosting services. The firms are ranked by price value, customer support,
reliability, management, reputation within the industry, hours of operation,
ease of use, user feedback, etc.

If you are serious about your own web site I encourage you to do your own
research. Many of these web hosting services offer easy to use templates for
creating your own site. They will assist with registering your own domain name,
personalized email addresses, and even provide sales support should you have
your own products.

To keep your operating costs at an acceptable pace you can contact your
local high school computer club or similar high tech youth organization for
technical support.

Synchronicity
All facets of marketing communications
Owner: Charlie Comstock
Business Phone: 360-461-3155
Email: ccomstock<at>direcway.com

Many of the links and applications on this website are broken. An entirely new and improved website experience is being built and will be live shortly.

Please call/text Cindy at 425 222 9663 if you're interested in becoming a student or client.

Thank you for your patience.

-Cindy